| Momentum:
How companies become unstoppable market forces |
Ron
Ricci and John Volkman |
The
hot new book in Silicon Valley from the marketing gurus at Cisco
and AMD. Great news unless you have to compete against these
big guys. |
In
Search of Excellence
Lessons from America's best-run companies |
Peters
and Waterman |
A
famous book in its own right. Still very relevant, especially
for larger organizations. |
| What
they don't Teach you at Harvard Business School |
Mark
McCormack |
The
original sports agent story. Also great lessons in major account
selling, especially for intangibles. |
Accidental
Empires
How the boys of Silicon Valley make their millions, battle
foreign competition and still can't get a date |
Robert
Cringely |
Not
so sure they look so good right now, but a fun read. At least
you will be going in with your eyes open. |
A
Passion for Excellence
The leadership difference |
Peters
and Austin |
If
you are a Tom Peters fan, then you have to read this too. |
Trump
The art of survival |
Donald
Trump with Charles Leerhsen |
"Undaunted...daring...tough...always
innovating," to quote the cover. How true. Fun read. The
master of big business P.R. |
The
Discipline of Market Leaders
Choose your customers, narrow your focus, dominate your market |
Michael
Treacy & Fred Wiersema |
The
definitive business book, with academic credentials, on fousing
on your key value propositions. Best seller - and controversial
in its own right. |
How
to Think Like a CEO
The 22 vital traits you need to be the person at the top |
D.A.
Benton |
A
vital traits audit. If you are headed this way, you may was
well start preparing now. |
| How
to Think Like the World's Greatest Minds |
Marcia
Turner |
Every
executive can learn from great leaders and changers of the status
quo, like Herb Kelleher does at the helm of Southwest Airlines. |
Built
to Last
Successful habits of visionary companies |
James
Collins & Jerry Porras |
Its
about the visions and attitudes of management, this landmark
study of visionary companies over 50 years olds concludes. A
bestseller. Important for leaders and builders of organizations. |
GUTS
The seven laws of business that made Chrysler the world's
hottest car company |
Robert
A. Lutz |
A
great company biography....and turn around story...that made
them irresistable to Daimler. |
