|
Search
Engine Optimization and Marketing
For
years marketeers have dreamed of paying for ads only when
they work. Then along came Google and Yahoo and Facebook
and some thought they had found the one perfect nirvana
for paid and unpaid promotion.
But
in this modern world, hot trends catch on real fast, and
your competitors work the systems vigorously. So today you
probably need a Search Engine Guru to help you navigate
all the ins and outs of organic and paid search.
How
does it fit in with your mainline marketing strategy? Traditional
promotional tools? Social media marketing? CRM system?
I had
to make it work to keep my boys in college. Now I can help
you too. I learned on my own dime with my own promos, plus
now have helped a number of clients. Full service or occasional
coaching, oversight and direction consulting. Includes
advice on tools, budgets, planning, monitoring and tracking.
SEO
services for even the smallest business offered in conjunction
with Brighter
Scribe.
Want
to do it yourself? See Brighter SEO book under Author
section of this website.
Naming
and Branding
When
not doing marketing consulting, Athol is the head of Brighter
Naming, and previously co-founded NameTrade. He authors
the popular Name Critic column and is probably the only
head of a professional naming agency with two computer science
degrees. Your technical naming guru is ready to help with
all your creative name generation, registration and trademark
searches. Name your business, company, product or service
correctly from the start. Fixed price, guaranteed results
at Silicon Valley speed.
New
business and product names for hardware, software, equipment
and services in the scientific, technology, industrial,
Internet and financial markets a specialty. Includes full
domain, registration and trademark checks.
More
than just a naming consultant, he is supported by a team
of international namers to make sure you get a great variety
of good names on the master list from the start. This in
turn has lead to a growing practice of naming consumer,
retail, service industry, financial, healthcare, education,
clothing and entertainment products and companies.
Follow
me (namiac) on Twitter:
|
If you are fascinated by naming, branding and trademarks,
read Athol's regular Name
Awards naming blog.
|
|
|
We
will get you off and running.
Strategic
Marketing & Management Consultant
Which
markets should you target? How can you reach them best?
What tools do you need? Where do they shop? Who are the
best partners? Which plan is best? How will we get the
best coverage? What brand experiences can we trigger?
What
staff or services do we need? Launch and marketing plans,
from concept to execution.
Often
includes full market research, business intelligence research
and strategic business plans.
Startups
and small businesses a specialty. Advisory board roles
also accepted. High tech, clean tech and consumer.
Athol
is a prolific marketing writer and award winning speaker.
See www.fodenpress.com.
He was recently appointed marketing chair for the USLBA.
Product Management and Launch especially
for U.S. Market Entry
The
principals of SV Marketeer have extensive international
consulting experience. Athol himself has worked on 5 continents,
covering a career in software, hardware, peripherals,
services and consumer goods.
Services
include:
Build
your marketing network:
Join
me on Linked
In. 
|
